Book retailers & news dealers in Missouri 111 establishments · 936 employees · 2024
Firms (MO)
111
Employment
936
Avg Annual Pay
$29,830
State Rank
#24 of 52
How Missouri compares to national
Metric
Missouri
National
Missouri vs. U.S.
Establishments
111
7,900
1.4% of U.S. total
Avg annual pay
$29,830
$31,213
-$1,383 (-4.4%)
Location quotient
0.70
1.00
30% less dense than national
Avg firm size (employees)
8.4
8.4
—
Year-over-year firm growth
-4.3%
—
—
Reading this
An establishment is a single physical location where business is conducted. A firm with multiple locations counts as multiple establishments. "Avg pay" is wages and salaries per employee, including bonuses and tips — for proprietorships, the owner's take is largely outside this number. The location quotient (LQ) of 0.70 means book retailers & news dealers are 30% under-represented in Missouri's business mix relative to the U.S. average.
Source. BLS Quarterly Census of Employment and Wages — 2024 annual averages, private-ownership only, NAICS 459210. Establishment counts include any firm with at least one paid employee covered by state unemployment insurance.
SMB Density · firm counts, employment, and wages by industry × state · data from BLS QCEW 2024 annual (private ownership, state-level; mostly 6-digit NAICS, 3 specialty-trade industries at 5-digit aggregation) · data.json